Unexpected discoveries:

• Snapchat outperforming Visual platforms for particular merchandise
• Evening advertising substantially surpassing morning initiatives
• Motion content producing higher ROI than still imagery
• Smartphone performance outperforming desktop by significant differences

I'm running a small business networking event in Riyadh next month where we'll be exploring more about finding and working with marketing partners. If you're finding it difficult with this too, drop me a message - always happy to share war stories over some good Saudi coffee!

Last month, I was consulting with a major e-commerce business that had spent over 200,000 SAR on a stunning website that was failing miserably. The issue? They had simply translated their English site without considering the fundamental UX differences needed for Arabic users.

• Select fonts specially created for Arabic screen reading (like Boutros) rather than classic print fonts
• Expand line height by 150-175% for improved readability
• Set right-oriented text (never middle-aligned for body text)
• Avoid narrow Arabic typefaces that compromise the unique letter shapes

Essential components:

• Extended consideration phases in Saudi purchase journeys
• Family influence elements in conversion actions
• Chat as a substantial but hard-to-measure influence channel
• Face-to-face confirmation as the last buying stage

1. Documented local success stories - Not just general case studies, but real results with Saudi businesses in your specific sector. When I met with our current agency, they showed me exactly how they helped a company similar to ours grow their Riyadh customer base by 215% in 8 months.

Through comprehensive research for a cuisine platform company, we identified that campaigns presented between 9-11 PM significantly surpassed those delivered during traditional peak hours, achieving 163% higher sales.

Recently, a retail client contacted me after wasting over 300,000 SAR on underperforming digital promotion. After restructuring their campaign, we achieved a four hundred seventy-three percent growth in ROAS.

Effective approaches:

• Incorporating regional transaction options like Mada
• Improving native descriptions
• Featuring local service access
• Incorporating confidence builders specific to Saudi users

For a clothing brand, we executed a comprehensive platform efficiency evaluation that discovered their highest ROI channels were completely different from their worldwide norms. This discovery allowed a redistribution of spending that improved their total ROI by two hundred thirteen percent.

If you're building or redesigning a website for the Saudi market, I strongly recommend hiring designers who truly understand the subtleties of Arabic user experience rather than merely converting Western interfaces.

For a luxury brand, we implemented a Saudi-specific attribution approach that acknowledged the distinctive path to purchase in the Kingdom. This approach uncovered that their platform investments were truly delivering two hundred eighty-six percent more returns than formerly measured.

Recently, a store owner approached me after investing over 500,000 SAR on online advertising with disappointing outcomes. After revamping their strategy, we achieved a seven hundred forty-three percent growth in value generated.

• Shifted product visuals to the left area, with product information and buy buttons on the right
• Modified the product gallery to progress from right to left
• Implemented a custom Arabic typeface that maintained clarity at various scales

After my costly education in what DOESN'T work, I've realized that finding the best digital marketing agency isn't about who has the fanciest office or the smoothest presentation. It's about outcomes, interaction, and understanding the unique Saudi market.

1. Transparent reporting systems - My biggest issue with my previous agency was the lack of clarity around results. Discover Now we get consistent reports that actually make sense, showing exactly what's working and what isn't.

The journey to finding the top marketing partner in the Kingdom isn't easy, but getting it right will transform your business results. Just make sure you take advantage of my mistakes rather than making your own!

Important support aspects to assess for positioning:

• Personal basis of service
• Requirement for speed
• Face-to-face contact tendency
• Complete difficulty elimination expectation

• Position acknowledgment during service delivery

• Position the most essential content in the top-right section of the screen

• Structure page sections to progress from right to left and top to bottom

• Implement stronger visual weight on the right side of balanced layouts

• Confirm that directional icons (such as arrows) orient in the correct direction for RTL interfaces

For a international fashion business, we developed a differentiation methodology that truthfully connected with traditional family values while keeping their worldwide charm. This strategy enhanced their brand relevance by one hundred seventy-three percent.